The Convergence of Digitalization and Sustainability

The Convergence of Digitalization and Sustainability

Digitalization and sustainability are two of the most powerful market influences in today’s corporate landscape. Each has spawned a massive amount of research about how it will change management practice, and more broadly, business and society. The intersection of these trends, however, remains largely unexplored territory.

Examples of these two trends converging within the organization abound, from clean technologies to greening production processes to transforming a company’s brand equity as a sustainable company. While attention is paid to these shifts individually, less attention is directed to understanding how these trends combine to reshape the market conditions in which organizations operate.

 

"MicroValues and Knowledge Landscapes" is a working version article by Celso Singo Aramaki https://orcid.org/0000-0002-7240-0906 
http://lattes.cnpq.br/4964988088624608